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FIRST IMPRESSION CHALLENGE
Let your voice inspire others to join your fight!  


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THE CHALLENGE

As the adage proclaims, “You never get a second chance to make a first impression.”

For the First Impression Challenge, tell us who you are, what you are raising money for, and why you care about it. Remember, this is an opportunity to get people excited about your nonprofit. Share a story or the “mission-moment” that called on your inner warrior, and help us understand why and how your organization is making change.

 
 

THE GOAL

Film a video introducing yourself and your cause.

CHALLENGE RULES

  1. Film a video, no longer than 2 minutes, introducing yourself and your cause.  

  2. In your response, answer these two questions: “What/who are you fighting for?” and “Why do you care, and we should too?”

  3. Use a mobile device or computer to film your video.

  4. Do not add special video effects such as slides, title pages or design overlay.

  5. The video must be recorded with continuous filming, and submitted without cuts.

  6. Upload your video to Dropbox and share to mary@powerlaunch.org and insert the file url link into the form below, by 5 PM on April 8, 2018.

CHALLENGE TIPS

  • Don't be shy. Share your first attempt with someone you trust to give you honest feedback.

  • Try to capture our attention in the first few seconds.

  • Convey your personal passion.

  • Communicate clarity of mission.

  • Share a compelling story.

 
 
 


RESOURCES & INSPIRATION


I’m a firm believer that people make their mind up about someone, probably within the first 20-30 seconds.”
— Nancy Frates, ALS Advocate