TEXT-TO-GIVE CHALLENGE
Harness the power of social media & technology. 


THE CHALLENGE

Use the text-to-give Give Lively tool to raise funds for your campaign.

CHALLENGE REQUIREMENTS:

  1. Secure a minimum of 10 donations (of any amount) via Text-to-Give (through a creative strategy such as an event, social media campaign, online communication, street team).

  2. You may enlist the help of volunteers, staff, or board members to work with you on this challenge.

  3. All text-to-give fundraising on Give Lively may begin on May 15, 2019 and must conclude before June 4, 2019.


LEVEL UP:

  • Raise money through micro-donations.

  • Engage a young professionals’ group to lead the text-to-give campaign

  • Pilot a new social media strategy that includes potential viral elements.

  • Use text-to-give at a cultivation event.


CHALLENGE TIPS

  • Make Big Brother work for you on social media. A great example is uploading mailing lists to Facebook for boosting targeted posts.

  • Use hashtag #CharityWarriorsChallenge in social media posts to allow us to follow along.

  • Be authentic, but plan in advance. Even with live feeds.

  • Use catchy images, video, humor, and stories. Ask, "is it thumb-stopping?"

 


RESOURCES & INSPIRATION



$20,000 was raised via text at a 2018 Charity Warriors Challenge event. Participants mobilized 16,000 people through the social media challenge.